Mladi na mreži
Visual identity for a project called “Mladi na mreži” (loosely translated as “Youth on the ’net”): a set of online workshops designed with the aim of introducing new media and technologies to adolescents. Workshop themes vary from GIF animation making, DJ-ing to social media marketing tools.
This uplifting identity was inspired by the visual language of social platforms. Quirky illustrations and bold RGB colours are intended to catch the eye of youngsters with an interest in creative hobbies and online culture and invite them to acquire new skills and participate in expressing their own talents.
Various illustrated motifs communicate five different categories of online workshops. The workshops resulted in a commission and online exhibition of all submitted work.
